Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:


Constant Contact Announces Second Quarter 2010 Financial Results
MarketWatch (press release)
The company ended the second quarter of 2010 with approximately 392000 email marketing customers, an increase of over 25% compared to the end of the second ...
HootSuite Joins the Constant Contact Partner ProgramExhibitor Online

all 26 news articles »

Knotice Announces New Software Release, Expands Mobile Marketing
Retail Solutions Online (press release)
Solutions include Concentri® Mobile for mobile marketing, Concentri® EmailPlus for email marketing, Concentri® SiteTarget for onsite targeting, ...
Knotice Enhances Concentri Software PlatformMobile Enterprise

all 3 news articles »

PR Web (press release)

Elance Blog Publishes 6 Pillars of Effective Email Marketing by Mitch Tarr ...
PR Web (press release)
Learn how to structure your email marketing efforts and improve your return on investment from this constantly evolving marketing channel. ...


Set up Trial Account for Free at CoolerEmail
SBWire (press release)
The trial account set-up offer is run by the firm to make businesses aware of the benefits of email marketing. "CoolerEmail was the first email marketing ...

and more »

Relevancy 'is key to effective email marketing'
Experian QAS Data Quality News (UK)
This is according to Daniel Burrus, Founder and Chief Executive of Burrus Research, who noted that the key to effective marketing is to make messages ...


ExactTarget Posts Record Revenue in Second Quarter
MarketWatch (press release)
INDIANAPOLIS, Jul 29, 2010 (BUSINESS WIRE) -- ExactTarget, a global provider of email marketing and interactive marketing solutions, announced today it ...

and more »

DirectNews

Weather 'can affect email marketing effectiveness'
DirectNews
The effectiveness of email marketing campaigns may partly depend on the weather, according to a new report. Research from Pure360 shows that sending email ...


StrongMail Acquires Marketing Services Firms and Creates Email and Social CRM ...
Earthtimes
A recent report from Forrester Research finds that “given the increasing complexity of the email marketing channels – including the need to integrate email ...


Knotice Announces New Software Release, Expands Mobile Marketing Feature Set
PR Newswire (press release)
Solutions include Concentri® Mobile for mobile marketing, Concentri® EmailPlus for email marketing, Concentri® SiteTarget for onsite targeting, ...
Knotice Enhances Its Mobile Direct PlatformADOTAS

all 11 news articles »
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Interview With Michael Murray: Autoresponder Basics

This interview is with Michael Murray, the author of a... Read More

Email Etiquette: How To Send Emails People Will Read

You may remember a time before there was email?a time... Read More

The Game Is Changing, Are You?

It's happening. Again.The Internet marketing 'game' is rapidly changing... again.Email... Read More

10 Tips for Effective Email Sales Letters

1. Write Your Objective - Before you write your sales... Read More

How to Make Your Email Smile

Technology has a tendency to be impersonal and unfriendly -... Read More

Lesson #7: Three Extra Tricks That Can Boost Your Bottom-Line!

Let's recap what you've learned so far...In the first lesson,... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success... Read More

EMail Newsletter Marketing Essentials

If Gutenberg were alive today he would be in publishing... Read More

One Great Way To Generate A Lot Of Cold Hard Cash From Your Opt-In Email List

I bet you want to know what that one great... Read More

Personal vs Professional Life Email - Dont Squander Your First Internet Impression

My first email address was with compuserve.com back when you... Read More

Just Because You Can...

Just because you can communicate with hundreds of people virtually... Read More

Email Marketing - Building A Mail List

Millions of people use their computer everyday as a form... Read More

E-mail Whitelist Etiquette

A big-time dilemma is brewing online. In an understandable attempt... Read More

How To Build Your Greatest Opt-In List

I get e-mails all the time from people on my... Read More

Single or Double Opt--In?

You heard the message before. Your e-mail list is the... Read More

Introduction to Autoresponders

If you've reached the point of exhaustion trying to keep... Read More

Yes, Please Do Come In, But Better Watch Your Step!

This little parody, and the comments that follow, were... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these... Read More

Email Microtargeting

Email marketing is undergoing rapid changes. Now, more than ever,... Read More

6 Simple Ways to Manage Your Emails Better

E-mail, a wonderful communication tool is also the greatest challenge... Read More

Using Blind Carbon Copy (BCC) For Email Privacy

Need for PrivacyPeople have become hypersensitive about their privacy during... Read More

Are Your Emails Being Heard

Yes, the headline is spelled right. What if you had... Read More

Writing Effective Emails

Sometimes email messages can get quite long, especially when you... Read More

Reports of My Death Have Been Greatly Exaggerated -- Email Marketing

Recently, there has been a lot written about email and... Read More

How To Use Email Autoresponders to Boost Customer Loyalty

Your e-commerce website relies on its customers to become returning... Read More