Email Marketing - Useful Information

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Use the ?Reply All? Function in Email Judiciously

Type "email etiquette" into the search bar of any popular search engine and you'll get over one million hits. Because email is used so broadly, it poses certain problems for the professional who is attempting to communicate well. Any of those over one million hits will tell you the benefits... Read More

Why Your Email Distribution List is Your Best Source of New Sales

Don't overlook your current customers. After all, they're the ones who give you referrals and potentially come back for future sales.Marty Nemzow, best-selling author and marketing expert, says that not only does gaining a new customer cost much more than retaining an existing customer, but also that every lost customer... Read More

Free Email Accounts ? Pros and Cons

Free email accounts are great if you want to hide your identity. They are great to sign up for free stuff. They are also very popular for SPAM emails and due to this they also filter too many non-spam emails as well. Ever wondered why you haven't heard from a... Read More

Converting More Free Downloads to Paid Customers

Do you give web site visitors the opportunity to download a free trial of your product or service with the intention that they will come back and purchase? How are you following up with these visitors? Asking them to fill out a form and immediately giving them the download on... Read More

Email MarketingTips - 3 Reasons Why Business Must Use Email Communications

Whether a company sells light fixtures to large corporations or provides stock analysis to CEO's they should all be using the power of email on a daily basis to:1. Create customer loyalty2. Improve customer satisfaction3. Retain loyal clients4. Educate prospects5. Communicate with large accounts6. Improve brand awarenessWhy?Email brings businesses into... Read More

The Ultimate Business Network: One Secret Power of the Masters

Dear Friend:If you're out there networking and have been for sometime, you understand the astronomical benefits of networking with the "right" people -- especially when they have your kind of prospects who are hot and willing to buy.If not, you're in for a treat! Let me briefly explainThe average networker... Read More

Using Blind Carbon Copy (BCC) For Email Privacy

Need for PrivacyPeople have become hypersensitive about their privacy during the last few years. They now expect that their details will be used only for the purposes for which they have been provided and not shared by original trustees. This is especially true of email addresses because of the huge... Read More

An E-mail Promotion Internet Marketing Strategy Works

E-mail promotion Internet marketing can help your home-based business expand and attract customers that are interested in goods and services like yours. Once you have determined who is your target market, drawing them into your circle of customers requires some effort. Using an e-mail promotion, Internet marketing can be very... Read More

RSS vs Email: Its Not An Either-Or Question

If you've been getting caught up in all this talk of RSS versus email, its time to stop wondering.Marketing Sherpa just posted a new report that stirred up the old RSS vs Email debate again. http://www.marketingsherpa.com/sample.cfm?contentID=2988The report starts out by stating, "It chills our blood when we hear email marketers... Read More

Successful Email Marketing

No doubt email is still the best way to get a quick response from your prospect. Big companies on the web have realized this that they have implemented free email address service on their web site. This free email awareness has even reached Yahoo, AltaVista, Lycos, and InfoSeek. They knew... Read More

In The News:

IntelliClick For Goldmine Email Marketing Adds On-line WYSIWYG Editor
24-7PressRelease.com (press release)
Goldmine email marketing users can further use IntelliClick to track and analyze website visits to give site owners a comprehensive picture of their ...

Integrate Email Marketing with Facebook
Practical Ecommerce (blog)
Notes are Facebook's version of a blog and are a useful container for any type of content, including email marketing messages. Email broadcast - Use the ...

and more »

Learn Innovative Approaches to Evaluating Marketing Efforts; Harte-Hanks to ...
Business Wire (press release)
Harte-Hanks has spent the last 30 years evolving and perfecting its methods for effective, multichannel direct marketing including digital and email ...

and more »

Practical Ecommerce
Email Marketing: 3 'Best Practices' to Ignore
Practical Ecommerce
I am the email marketing manager for S&S Worldwide, a large retailer of crafts and school supplies. Over the years, I have encountered many "email best ...

If you don't like people you're screwed
Birmingham Weekly
If your email marketing is a bunch of pretty HTML formatting, have you looked at your site on a Blackberry? Go a little more old-school, more plain text, ...

Contactology Releases New Email Marketing Tool for Publishers and News Media
PR Web (press release)
Contactology, a provider of email marketing software and online survey technologies, announced today the successful implementation of its Recurring Sender ...

and more »

MarketingProfs.com (subscription)
Adults Texting More, but Teens Still Rule
MarketingProfs.com (subscription)
... covering email marketing, social media, search engine marketing, e-commerce, and mobile marketing. Also check out The State of Social Media Marketing, ...

and more »

Study Finds Customers Value Email, Facebook and Twitter as Collaborators, not ...
EON: Enhanced Online News (press release)
93 percent of online consumers subscribe to email marketing messages, 38 percent are fans of brands on Facebook and 5 percent follow brands on Twitter. ...

and more »

Marketing Week
New Experian CheetahMail report highlights missed opportunities in ...
Econsultancy (press release)
Experian CheetahMail, Europe's leading email marketing provider, today released a report highlighting best practice advice for brands engaging in ...
Multi-channel marketing fails to reach right audienceMarketing Week
Marketers not reaching right audience with multi-channel effortsEquimedia Marketing News

all 5 news articles »

ABC15.com (KNXV-TV)
Constant Contact adds social sharing to email platform
BtoB Magazine
Email marketing company Constant Contact has added features to its platform that integrate with Facebook, LinkedIn and Twitter. The new features include ...
100+ Upcoming Social Media & Tech EventsMashable (blog)
Over half of all companies using social mediaGlobal Gold Internet Services
Third of small businesses use social media daily to promote their companiesTurk Internet
Tips from the T-List -Business Review USA (blog) -Reuters Blogs (blog)
all 111 news articles »

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